Happiest baby snoo smart sleeper logo Happiest baby snoo smart sleeper logo

You give the XOXOs,
we give the Zzzs!

You give the XOXOs,
we give the Zzzs!

Why Parents Love SNOO

  • prevents rolling icon

    Peace of Mind

    Only bed that keeps babies on the back...for all naps and nights

  • sleeping baby icon

    Aids Sleep

    Get the sleep your baby needs, and you deserve

  • crying baby icon

    Calms Fussing

    Automatically settles baby… often in under a minute

  • caring hands icon

    Extra Hands

    Ready 24/7 to help you soothe baby when you need to eat or catch some Zzz's

  • zzz training icon

    Sleep Trains

    Naturally sleep trains...with little need to cry-it-out

Let SNOO Take the Night Shift...Every Night!

SNOO aids sleep for babies...and their parents!

When SNOO detects fussing, it automatically responds with increasing sound and motion, often calming fussing in under a minute!

Our one-of-a-kind swaddle keeps babies on their backs...for all nights and naps.

Image of Dr. Harvey Karp

Dr. Harvey Karp

SNOO is based on 20+ years of research by America’s No.1 paediatrician, author of Happiest Baby on the Block and creator of the 5S’s.

Watch How SNOO Works
Father holding baby in arms above a Snoo Smart Sleeper Bassinet

Why Babies Love SNOO

SNOO imitates the sounds and movements of your baby’s favourite place—the womb!—to automatically calm fussing.

Learn More

Happiest Baby App Premium Subscription

Screenshot of the SNOO App

Happiest Baby App Premium Subscription

A FREE 9-month Premium Subscription will be included with all authorised SNOO purchases!*


  • Track your baby's sleep, feedings, and diaper changes
  • Dr. Karp’s helpful tips…at your fingertips!
  • Helpful settings to customise SNOO to your and your baby’s preferences

*Authorised SNOO purchases are made directly through Happiest Baby or an authorised partner. Restrictions apply—see details. If you did not purchase an authorised SNOO, you can pay a monthly fee to access a Premium Subscription.

SNOO Naturally Sleep-Trains Babies

SNOO helps babies to become independent sleepers...with little need to "cry-it-out." Plus, weaning mode makes transitioning to the cot easy!

Learn More
A woman checking on her baby sleeping inside a Snoo Smart Bassinet
A woman checking on her baby inside a Snoo Smart Bassinet, with her older child watching beside her

Ready for a good night's sleep?

Try SNOO for 30 days and find out for yourself why parents love SNOO!

World's Most Awarded Baby Bed

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